What we build
Landing page content from a real conversation
Chomi turns a short voice interview with the person who owns the offer into landing page content built to convert and to be quoted in AI answers.
The short answer
A landing page content creation platform does one thing a general AI writing tool cannot. It gets information out of a person before anything is written. Chomi starts with a short voice interview with whoever knows the offer, then builds the page from what they actually said. A prompt-based tool can only rearrange what is already published about your niche, which is why those pages read like everyone else's. That difference is what decides whether a landing page converts or just exists.
When a landing page looks finished but nobody converts on it
The page has a headline, a hero image, three benefit tiles, a form and a button. Nothing is visibly broken. People arrive, scroll, and leave without doing anything.
Read the copy back and the problem usually shows itself. Swap your company name for a competitor's and every sentence still makes sense. Nothing on the page could only have come from you.
That is almost never a writing problem. It is a sourcing problem. As our founder puts it: “When it's written from a prompt, the content comes out as generic because LLMs take their information from already what's out there, because that's what the models are trained on.”
The symptom he sees most often on clients' pages is the same one every time. “The pitfall is just being too generic with your answers.” Pages describe a service at surface level and never reach the deep end of it, or the expert's own opinion about it.
There is a smaller tell too. Em dashes scattered through the copy. “The em dash just pretty much gives away that the content is AI generated.” Treat it as a signal rather than proof, but once you start noticing it on your own pages, you cannot unsee it.
Why use a landing page content creation platform?
Because it changes where the words come from. A platform built around an interview puts information on the page that was never published anywhere: the trade-offs, the objections you hear weekly, the example you only tell people once they ask a second time.
A better prompt cannot produce that. A prompt can only work with what the model already holds, and what it holds is everybody else's page. Going deeper on a prompt gets you a longer version of the same commodity copy.
For an agency the benefit compounds. You can produce landing pages for eight clients in a month and have them read like eight different businesses, because each one was built from a separate conversation and a separate knowledge base rather than from the same instruction with the industry swapped out.
It also matters for how the page gets found. Search engines and AI assistants push down pages that repeat what everyone already says, whoever wrote them. First-hand detail is the part that cannot be repeated, which is the same reason a homepage built from an interview reads differently from one built from a template.
When it's written from a prompt, the content comes out as generic because LLMs take their information from already what's out there.
Pick one offer and see what a short interview turns it into.
Try it on one offerHow a Chomi landing page gets built
Your client approves twice and never needs an account.
Briefing a landing page is not the same as briefing a product page. A service-led landing page needs the pain points that create the need, how you solve them, reasons to choose you and FAQs. A product page needs description, features, specifications and care detail. A case study page needs the project, the problem, what you did and the results. And a page for a whole range is a different job again: a category page needs an opinion about the range, not just a grid.
Step 1
Business profile and documents
You load what the business is, who it sells to and any documents worth reading. The AI knows the business before it writes a word.
Step 2
A brief for this one page
Page type, the reader, the job the page has to do, and the prompts people type into AI assistants.
Step 3
Client approves the brief
The brief is directions, not copy, so it names what has to be covered rather than answering it. Your client signs it off through a share link before anything is written.
Step 4
The voice interview
Four to eight questions with follow-ups where an answer is thin, usually about fifteen minutes. If a question is not relevant, say so and move on. The specific example tends to arrive on the third push.
Step 5
Draft, then second approval
The page comes back in design-ready blocks, keyword use kept inside a budget and the usual AI tells stripped out. Your client approves it the same way, on a link that needs no account, and on Agency Scale carries your branding, not ours.
What a landing page needs before it earns a click
Clarity comes first, before any of the clever parts. “No one will convert if they don't really understand what this service is about.” If a stranger cannot repeat your offer back after one scroll, nothing further on the page gets a chance.
The last line of the check is the whole test. When an interview is cut down into a page, the deciding question is what demonstrates experience, expertise, trustworthiness and authoritativeness. Testimonials, first-hand accounts of a specific situation, expert comments, the author bio, the trust badges: those stay. Padding goes.
FAQs earn their place the same way. “Every FAQ on a page has to be impactful, has to be relevant to the topic, and it has to answer a genuine question.” A lot of search is now people asking questions out loud, and many of those questions show no search volume at all. Usefulness beats the volume column.
Pre-publish check
- One offer, stated plainly enough that a stranger could repeat it back to you.
- One call to action, repeated, instead of four competing ones.
- H2 and H3 headings that let someone skim the page and still get the point.
- Tiled blocks covering benefits, the pain points behind the need, and sub-services.
- Proof specific to this business: first-hand insight, expert comment, testimonials, an author bio, partnership or trust badges.
- FAQs that answer genuine questions, including the pricing one everybody asks.
- Nothing that would survive a find-and-replace of your company name for a competitor's.
Who this suits, and who it doesn't
This is not for anyone who wants volume with nobody involved. If no one will spend fifteen minutes talking, the interview has nothing to work with and the output is no better than any other AI tool. We would rather say that now than after you have paid for a month.
It is not for social posts, ad copy, video scripts or images. Chomi makes web pages and articles. It is also not for publishing without review, because every brief and every piece is meant to be approved by a human.
And if the offer itself is not worked out yet, a landing page is the wrong first step. Writing a page about an undefined offer just makes the vagueness permanent.
You don't want to purge content that speaks to your experience, expertise, trustworthiness and authoritativeness.
No one will convert if they don't really understand what this service is about.
Chomi’s founder
Questions people ask
Shorter and more focused than a guide or a pillar page. Four to eight questions with follow-ups, usually about fifteen minutes. A landing page needs depth on one offer rather than coverage of a whole subject, so the follow-ups matter more than the question count.
Yes, and for a landing page they usually should. The best person is whoever owns the offer, which is not always the marketer. They know the objections, the trade-offs and the examples that make the page specific.
Yes, on Agency Scale, the largest agency plan: the brief link and the approval link both carry your branding there. On every agency plan your client can review and sign off without creating an account, and each client sits in its own knowledge base inside your workspace.
You do. Once a piece is approved it is yours to publish, edit or hand to your client, with no per-piece licensing attached.
No. Search engines do not push a page down for having been written with AI. They push down pages that repeat what everyone else already says, whoever wrote them. The fix is not hiding that AI was involved, it is putting information on the page that was never published anywhere, which is what the interview is for.
Get your next landing page built from a real conversation
One monthly subscription covers the whole pipeline: profile, brief, interview and finished page. No setup fee and no per-piece invoicing. Single-business plans run from $19 to $119 a month. Agency plans, which add client switching and a knowledge base per client, run from $55 to $329 a month depending on client count and volume, and Agency Scale adds white-label branding.
Chomi launched in 2026 and is pre-customer, so there are no case studies to show you. What we can point at is the method and the pages on chomi.io, which are written this way, from interviews, including this one.
Keep reading
Homepages
Something only this business could say, from the first line.
Read itService pages
Why someone would hire you, not just what the service is.
Read itProduct category pages
More than a grid with supplier filler underneath.
Read itBlog posts
Examples and opinions that were never published anywhere.
Read itComparison pages
An answer to 'X vs Y' from someone who has used both.
Read itIn-depth guides
Depth that comes from doing the work.
Read it